Introducing House of Mabangó to Press & Influencers
Last week, we took a special step in the journey of House of Mabangó. We introduced our world of laundry rituals to press and influencers during an intimate PR event hosted together with BE PR and Smile PR.
For many, it was the very first time experiencing Mabangó in real life. Not just seeing it, but smelling it, feeling it, and understanding what we’re building.
A New Way to Experience Laundry
At House of Mabangó, we believe laundry can be more than a chore. It can be a moment of care, softness, and scent. During the event, guests were invited into our world:
- discovering our laundry detergent sheets
- experiencing our fabric spray
- and most importantly, getting their first impression of our laundry perfume
The response?
A lot of “wait… laundry can look and smell like this?”
Photo by Chi media/BE PR/Smile PR
From Daily Routine to Ritual
What made this event so special was the conversations.
We spoke about:
- turning everyday routines into something intentional
- the connection between fashion and garment care
- and why scent plays such a powerful role in how we experience our clothes
Because if you love fashion, you don’t just care about how something looks, you care about how it feels and smells too.
Meeting the People Behind the Screens
One of the most meaningful parts of the day was finally meeting creators and editors in person. There’s something different about sharing a product face-to-face:
- seeing reactions in real time
- hearing honest feedback
- and connecting beyond the screen
For a brand like Mabangó, which is so rooted in experience and scent, this felt especially important.
Photos by Chi media/BE PR/Smile PR
We’re excited to continue growing our community, expanding into retail, and sharing the world of Mabangó with more people who believe that even something as simple as laundry deserves a little beauty.